Cenomi Facilities, the main proprietor, operator and developer of latest life-style and retail locations in Saudi Arabia, immediately introduced the official rebranding of its Nakheel Dammam Mall to Westfield Dammam – strengthening the centre’s place as a number one retail and leisure vacation spot within the Kingdom, house to 292 shops and over 58,000 sq. meters of gross leasable space.The rebranding will considerably improve the end-to-end buyer expertise, constructing on an already market-leading worldwide customary of purchasing, eating, and leisure. The rebranding can also be anticipated to draw quite a few worldwide manufacturers to enter Westfield Dammam or the Japanese Province for the primary time over the approaching months. Cenomi Facilities has already seen an enthusiastic response from present and potential tenants, with robust upward momentum on lease renewals and notable pleasure amongst its Dammam buyer base.This marks the primary asset in Cenomi Facilities’ portfolio to hold the enduring Westfield model, following the strategic franchising partnership signed in Could this yr with Unibail-Rodamco-Westfield (URW) – the main world proprietor and operator of Westfield purchasing centres.Beneath the partnership, Cenomi Facilities has secured unique rights to the Westfield model within the Kingdom whereas additionally granting CenomiCenters entry to URW’s world community, experience and best-in-class operational capabilities, from leasing and advertising and marketing to retail media, to create next-generation retail and life-style experiences in Saudi Arabia.Alison Rehill-Erguven, CEO, Cenomi Facilities, stated: “We’re extremely proud to unveil Westfield Dammam, the primary of our locations to hold the globally acknowledged Westfield title. This milestone represents the start of an thrilling new period for retail in Saudi Arabia, as we deliver the easiest worldwide manufacturers and experiences to our clients. Along with Unibail-Rodamco-Westfield, we are going to set new requirements for purchasing and leisure, according to the Kingdom’s Imaginative and prescient 2030 ambitions.”Anne-Sophie Sancerre, Chief Buyer and Retail Officer, URW, stated: “Vibrant, distinctive buyer experiences are on the coronary heart of the Westfield model, and we’re excited to work with CenomiCenters to deliver that to consumers in Saudi Arabia whereas supporting the Kingdom’s broader Imaginative and prescient 2030 ambitions. Along with Cenomi, we sit up for creating next-generation locations that resonate deeply with Saudi clients whereas increasing the platform of Westfield-branded facilities for retailers and types globally.”The rebranding of Nakheel Dammam is the primary in a sequence of deliberate transformations throughout Cenomi Facilities’ portfolio. In 2026, the corporate will launch two extra Westfield-branded flagship locations – Westfield Jeddah and Westfield Riyadh – every designed to mix placing structure with best-in-class retail manufacturers.




