RIYADH — Saudi dad and mom are extra doubtless than their world counterparts to interact in co-play with their kids, in accordance with a brand new examine launched by the King Abdulaziz Middle for World Tradition (Ithra).
The report, titled “The Reality About Household Life in a Digital Age,” was unveiled throughout Sync’s summit on the International Symposium for Regulators 2025 facet occasion, hosted Tuesday on the King Abdul Aziz Worldwide Convention Middle in Riyadh.
Developed by Ithra’s digital wellbeing initiative Sync in partnership with the Communications, House & Expertise Fee, the examine gives the primary nationwide have a look at how digital know-how is reshaping household life within the Kingdom.
The findings, drawn from greater than 750 Saudi contributors over two years, present that Saudi dad and mom are extremely engaged of their kids’s digital experiences.
Ninety-three p.c of fogeys mentioned they worth gadgets for entry to data and future abilities growth, whereas most want video games that encourage studying and co-play.
On the identical time, dad and mom voiced issues concerning the impression of gaming on sleep (37%), bodily exercise (34%) and creativity (33%).
Among the many different highlights, over 85% consider know-how can assist schooling, well being and world cooperation, ninety p.c name for stronger safeguards to guard cultural values, and ninety-five p.c assist authorities regulation of on-line content material, with half saying public schooling campaigns are one of the simplest ways ahead.
Sync’s summit carried the theme “Gen Alpha, Gen AI: Who’s Defending Our Future Era?” and featured a keynote by Princess Nouf bint Muhammad Al Saud, CEO of the King Khalid Basis, in addition to panels on regulation, digital childhood and coverage frameworks.
Mussab Alsaaran, performing director at Ithra, described Sync as a “Saudi initiative with a worldwide mission to assist folks in every single place construct more healthy, extra balanced relationships with know-how.”
“This report represents a worldwide benchmark in understanding how fast technological growth is redefining childhood,” mentioned Dr. Fahad Beyahi, head of digital wellbeing at Sync. “It gives not solely a mirrored image, however a name to motion to make sure the subsequent technology thrives within the digital age.”
The examine concludes that Saudi households are actively shaping digital transformation and balancing progress with the preservation of cultural values. — SG



