PIF-backed NSG, Alat substitute CEOs with Saudi executives

RIYADH — Two Public Funding Fund (PIF)-backed firms, Neo House Group (NSG) and Alat, have appointed Saudi executives to steer their subsequent section of development.

NSG introduced the appointment of Eng. Haithem Alfaraj as Chief Government Officer, efficient April 9, 2026, succeeding Martijn Blanken, who has led the corporate since its inception.

Alfaraj brings greater than 20 years of expertise in telecommunications and expertise. He most just lately served as Group Chief Know-how Officer at stc, the place he led main transformation initiatives together with community modernization, digital platform growth, cloud adoption, and cybersecurity capabilities.

Earlier in his profession, he held senior roles at Mobily and commenced his skilled journey at Saudi Aramco. He’s additionally a member of the GSMA Know-how Group Board and serves on the Board of the Centre for the Fourth Industrial Revolution (C4IR), a partnership between KACST and the World Financial Discussion board.

Launched by PIF in Might 2024, NSG goals to determine a nationwide area champion and speed up the event of Saudi Arabia’s area economic system. The corporate has constructed a multi-domain platform by way of acquisitions together with Taqnia ETS, UP42, and Show Interactive, alongside capabilities in geospatial and earth remark, satellite tv for pc communications, and in-flight connectivity.

Individually, Alat has appointed Dr. Muhammad Nasser Aldawood as Appearing Chief Government Officer, changing founding CEO Amit Midha, in response to the corporate’s govt management itemizing.

Dr. Aldawood brings in depth management expertise from PIF, the place he serves as Head of the Industrials and Mining Part inside MENA Investments, overseeing strategic investments throughout key industrial sectors.

He beforehand labored at Boston Consulting Group, Passport Capital, and Careem, and at the moment serves as chairman of Dussur, Qassim Cement Firm, and Arabian Drilling Firm, along with holding board positions throughout a number of industrial corporations.

Alat was launched in February 2024 to determine a worldwide sustainable expertise manufacturing hub in Saudi Arabia, specializing in superior industrials and electronics. The corporate targets greater than 30 product classes throughout sectors together with semiconductors, robotics, communications techniques, healthcare applied sciences, and heavy equipment.

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