Saudi Awwal Financial institution (SAB) has signed a memorandum of understanding (MoU) with PLAYBOOK to advance collaboration in girls’s entrepreneurship, data sharing and monetary companies innovation.
The MoU was signed on September 29 through the Girls Shaping Wealth Summit in Riyadh, organized by PLAYBOOK in strategic partnership with the Ministry of Funding via Make investments Saudi, with SAB taking part as a Data Companion. The summit introduced collectively greater than 3,000 traders, entrepreneurs and enterprise leaders from throughout the area and around the globe to debate girls’s rising position in enterprise, funding and wealth creation.
Areas of collaboration embrace exploring alternatives for joint initiatives, occasions and classes to trade insights and experience on girls’s entrepreneurship and equal alternatives. The collaboration additionally covers exchanging data and finest practices on rising applied sciences within the monetary sector, together with digital funds and fintech companies.
Lama Ghazzaoui, Chief Monetary Officer at SAB, stated: “At SAB, we consider that investing in girls’s potential is an funding in the way forward for the nationwide economic system. By our collaboration with PLAYBOOK, we stay up for bringing collectively banking experience, data {and professional} networks to help girls as enterprise leaders, traders and wealth creators. In doing so, we goal to contribute to Saudi Imaginative and prescient 2030 by serving to girls flip their ambitions into rising companies, investments that create worth, and management that helps form the way forward for the economic system.”
Wafa Al Obaidat, Founder and Chief Government Officer of PLAYBOOK, stated: “The Girls Shaping Wealth Summit was established to present girls higher entry to the data, networks and alternatives that assist form their monetary futures. Our MoU with SAB builds on this mission by connecting the PLAYBOOK neighborhood with one of many Kingdom’s main monetary establishments. Collectively, we’ll arrange joint occasions and trade data and experience on girls’s management, digital funds, and the usage of monetary expertise in wealth administration and development.”
The MoU reinforces SAB’s dedication to supporting initiatives that foster enterprise development, increase funding alternatives and allow PLAYBOOK members to make extra knowledgeable monetary and funding choices. The collaboration additionally displays SAB’s broader efforts to help girls’s participation and empowerment in enterprise and funding.
PLAYBOOK is a platform devoted to serving to girls construct and develop their wealth via studying, increasing their skilled and funding networks, and accessing monetary consultants and alternatives.



