Donations to Ehsan charity marketing campaign surpass SR1 billion

RIYADH — As of Wednesday, donations to the sixth version of Nationwide Charity Marketing campaign by the Ehsan platform have exceeded SR1 billion.

Custodian of the Two Holy Mosques King Salman and Crown Prince and Prime Minister Mohammed bin Salman have donated a complete of SR70 million to the marketing campaign, which was launched on Feb. 20, the primary Friday of the holy month of Ramadan. A complete of SR646 million has been raised on the primary day of the marketing campaign.

On behalf of the Crown Prince, Emir of Riyadh Prince Faisal bin Bandar honored benefactors of the marketing campaign in Riyadh on March 6. The marketing campaign operates with superior digital governance that empowers the group to donate by official and safe channels for the companies and applications supplied by the Ehsan platform.

It’s worthy to notice that the Ehsan platform operates with the assist of the Saudi Information and Synthetic Intelligence Authority (SDAIA) and enjoys steady assist from the sensible management to allow its work in accordance with high-level governance requirements. This ensures the safe receipt and supply of donations to those that need to obtain them. A Shariah committee oversees the platform to make sure its operations adjust to the provisions of Islamic Shariah.

Since its launch in 2021, the Ehsan platform has supported charitable initiatives throughout the Kingdom. Particular person and institutional benefactors have to this point contributed greater than SR15 billion by over 330 million donation transactions.

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